10 ways to find content building ideas that readers need
Regardless of whether you are a professional blogger, make money with an affiliate niche site, or build blog categories for your business website.
Always having a research process and the ability to think of good content ideas is always an attractive goal that you must aim for.
From there, you’ll always have a list of topics on hand for building quality content.
Before reading this article, make sure you know how to niche and research your website keyword with 2 detailed instructions below:
- Guide to find niches
- A guide to keyword research
Making money with affiliate marketing in the form of a niche site is not saying what to do. Because this form of blog always brings the highest efficiency.
In terms of business regardless of market, if the website ignores the blog section and does not invest in content that conveys useful and useful messages to customers, the brand has lost many advantages.
Next, how the niches & keywords are found, will be published with extreme content, satisfying all the information that the topic needs, as well as tailored to the tastes of readers?
Best Ways to find content building ideas for website/blog
Find new & popular content from your competitors
The first one, very quick and effective immediately.
Big websites in the same niche have an audience and a certain topic of interest. And they may even be very well optimized for content like this.
Because only 20% of the content delivers 80% of the traffic.
With an existing audience, they always have a regular content production plan.
We will rely on that to redevelop the content on our website, but with a different format than them, the content is detailed or even more complete. Or more suitable for the country you want to deploy.
This way, you need to do the following:
- Step 1: Google search with the syntax “blog + niche” or “best blog / top blog + niche“, filter out 10 results that you rate as the best. Save this list.
- Step 2: Go to each website, spy on the Popular & Recent section (popular & latest), every blog will often have this section for your reference.
- Step 3: Save the posts, you find interesting, analyze in the topic of that article, what content they have, how to format, if you write the same topic, your content can do more. to be different but complete.
Use Feedly to track competitor content
With the same idea as above, consult the competitor’s content to do better. However, with the list of websites in the same niche quite a lot, it is normal for a foreign market to have 30-50 websites with quality categories.
You will easily miss out on new content, good, beautiful format of the competition. So we will use the support tool is Feedly.com to not miss any new posts on their page.
For example, I have a habit of reading good articles at blogs that I care about every day. The topic I am interested in is generally Digital Marketing.
In this field, there are many experts in many different niches such as SEO, Content Marketing, Conversion Optimization, Facebook Marketing, Google Ads, SEO Content Writing.
I am very interested in finding famous foreign bloggers about the topics I want to learn, every time I find a good site, I bookmark a folder of the browser.
But so, every time I want to read, I have to turn on more than a dozen tabs, 1 site for each tab, so it’s too inconvenient that I easily miss out on the good content.
The above Feedly tool is an application that helps you keep track of all the content from blogs, websites in one place through the RSS Feed mechanism.
So now I just need to visit Feedly every day to keep track of all the good content, so it is easy for me to get new ideas for content development.
Using Feedly is very simple, for each blog you find you put in the Search box, it will display Feedly of that blog and you click Add to your account.
After collecting many blogs, your Feedly page is very rich, full of great content, updated every day. For example, my SEO folder looks like this:
So the process is still:
- Step 1: Collect about 15-20 websites with the best entries in the same niche
- Step 2: Add all of them to Feedly with a category as your niche name for convenience.
- Step 3: Check every day to see what new content they have, and what good content.
What does your god need?
No matter what niche you’re building for, there is a truth that the niche must be and will always grow. But in terms of making money, your field must be highly commercialized, with as many products to trade as possible.
If not, you will not rush to research and write content about it to make money, unless you do a personal non-profit blog.
Also in my articles will guide you about making money with your website, whether you make money with affiliate or online business.
Then again, you must capture the potential customer mentality. Potential customers here are people who visit your website and find information related to their needs.
Capturing customers’ minds is always the key to the success of digital marketers. And when your content meets their thoughts and needs, you will be successful at an important stage.
To do this, you have to proactively draw a portrait of your potential customer.
List all of their features in the niche you are working on, what do they need in this niche, what their needs are? Currently, and in the future, what knowledge and needs they will need.
Suppose you want to develop the topic of effective weight loss that is safe for women.
The target audience at this time will be overweight girls, who have tried many hardships but unsuccessfully in exchange for a serious decline in health, and the excess fat will return and more and more.
Ok so now, I also draw 2 columns on paper: 1 side is the current topic to develop, the other side is the topic that will develop in the future to serve my readers.
- Common mistakes cause women to lose weight, lose health
- 3 core factors that help to lose weight effectively and not gain it ba
- Top 5 simple exercises at home to help women maintain a toned body after successful weight loss
- A simple diet for office women after a successful weight loss.
Note that when you start building a website, you already have a target audience and go ahead with the list of current topics to develop, the future topic will be much clearer.
When you have traffic, if you write good, stimulate comments, readers will interact with you, maybe it is their questions, thoughts, from which you have the idea of implementing more.
Based on the knowledge you find out
I affirm that you do not have to be an expert in the field in which you are working to create content.
But building content on a daily basis will help you from beginner to master in that field. Mainly whether you are committed to it or not.
The blog category of the website will be the place where you store and share the knowledge you have accumulated. And in the future, you will gradually refresh your old knowledge through content updates, replacing it with your new, more perfect knowledge.
Many bloggers that I know, in the process of developing their blog, have discovered that they need to learn many new things, and so on, this job motivates you to increase your knowledge more actively than ever.
When you actively learn and practice, you always have the knowledge to continue to share and update knowledge to a new level.
As long as you always improve and develop yourself, you will always have no shortage of ideas to write.
Synthesize customer feedback
This method works well for those who do business online in the Vietnamese market and want to better optimize the content, whether the content is blog posts or landing pages, even real information. Products.
The consulting team is the person who directly talks and closes sales from customers
They will record information about the product you make on the website to promote, and will best understand what issues customers often wonder about. What is missing, what content needs to be updated, or even the upcoming trend.
From there you can easily do more answers, provide useful answers through blog posts.
Use the top-notch tool: Buzzsumo
I will not have to PR anything more about the Buzzsumo tool – the highest support for content marketing today at this post.
Up to now, this tool has almost no competitor in Content Analytics feature
Just investing and using this tool well for a content development strategy, perhaps you ignore the remaining 60% in this article is enough for your website to contain a lot of useful content.
All you need to do is go back to this tutorial, give Buzzsumo full manuals, take a closer look, and get started.
Use Google Search Console
This method is used for websites that have had a fairly stable traffic volume after a period of development. Until then. Please visit Google’s Search Console tool.
Here you choose to feature access statistics analysis and select Queries
Google will return the search queries that Google users most often search to access the website.
From here you get more content ideas to serve your readers.
Suggestions from Google Search Box & Related
When you type in a keyword to search for something on Google, just type the first 1-2 words and you will see a suggestion from the search box:
These are called Google Suggest keywords, which are the words that readers in this field are most interested in and searching for, which are also good suggestions to help you create blog content if appropriate.
Next is this section, when you click Search finished, in the middle or bottom of the page there will be a place called Search Related To …
These are related keywords that come from the original keyword searcher’s query, you have more ideas for writing articles to drive traffic to your website.
In addition to these content suggestions and recommendation features, there are also Google News, Google Trends to keep you updated on hot trends and news related to your field of interest.
Ask customers’ opinions
Satisfying customers (readers) is always the ultimate goal. So nothing is more accurate than you surveying them.
This method is not difficult, you can send an email to the list that you collected on your website (or chatbot) and ask them what content they want you to develop for the near future.
Or you can publish a post to your blog, in the post with the survey poll or link to Google Form for readers to fill out the survey is also completely fine.
Or you can also put this form at the end of each website, customers who are interested, after reading the article they will fill in the information.
For example, you can easily find yourself regularly surveying on Telegram for those who have received Special 2.0 offers.
The tutorial here has been quite long and the amount of knowledge is a lot, with these ways you will never worry about a lack of ideas to build content for your website again.
Please rest assured that key factors like these help you develop a better blog category, I will always update new content whenever I find a good application.
Let’s start to apply each method one by one, not only increasing your knowledge but also keeping you passionate about your blog and chosen topic for your website.
Wish you are always a blogger waking up every morning will be very happy because there is always a list of potential blogging ideas waiting.